Umii studio

Project:

Brand idenity

Role:

UX/UI Designer

Year:

2022

A header for desserts website with title "Cup cakes" to order it

User journey map

A home page of desserts shop website
A home page of desserts shop website

Requirements Gathering: The team started by gathering requirements for the website, including the types of desserts to be sold, the target audience, and any special features or functionality required. This helped to ensure that the website was designed to meet the needs of both the business and its customers.


E-commerce Platform Selection: Once the design and layout were finalized, the team selected an e-commerce platform to build the website on. This platform needed to have the features required to support online ordering, payment processing, and other key functions.


Product Catalog Setup: With the e-commerce platform in place, the team worked on setting up the product catalog for the website. This involved creating product listings with descriptions, images, and pricing information, as well as organizing products into categories and subcategories for easy navigation.

Key finding

A home page of the desserts shop website

Persona

A home page of the desserts shop website

User flow