Minimalust
This project is a redesign an online shop of the russian brand of jewelry MINIMALUST, which embraces a modern and timeless philosophy. With a focus on simplicity, cleanliness, and elegance, they craft jewelry that allows you to connect with the beauty of each moment in your life.
Project:
Minimalust (concept)
Role:
Principle Designer
Year:
2023

User journey map
The objective was to design a user-friendly and intuitive navigation structure while creating a modern and minimalist interface that would captivate customers and foster appreciation for the brand's concept.
Key finding

Persona
